Don't let mess interrupt the fun.

Every First Peak product is made in California using sustainable fabrics that naturally and safely fight off odor, moisture, and bacteria. That means more time exploring with your little one, and less time packing and washing.

Designed to save you time

Traditional cotton baby clothes weren't designed for being active — they get smelly, warped, and wet. We’ve taken inspiration from innovative athliesure and activewear brands, and aim to bring the best, safest ideas to kids’ clothes.

See what’s special
  • Stays fresher, longer

    Our bacteria- and odor-resistant jersey keeps clothes fresh through spills, sweat, and dribbles. Buttery soft with a little stretch so it keeps its shape. Light and breathable for sensitive skin.

  • Sun-safe coverage for the great outdoors

    Extended sleeves with thumb holes keep skin covered from sun, wind, and chill. Our fabrics are UPF rated and block 99% of UV rays. These are clothes for getting out in the world.

  • Little details that make a big difference

    Neckline snap closure makes changes a breeze. Tag-less design prevents itch or irritation. Pre-shrunk with no-brainer care instructions. Designed by parents, for parents.

kids at playground

Cover up, rain or shine

Our long-sleeve Ts and bodysuits pair our UPF-rated fabric with soft thumb holes to keep hands and wrists safe from sun, wind, and chill. Never battle with sunscreen in your little one's eyes or mouth again.

Shop now
  • Case Study: Releasing our first Adult Sweatshirts

    Case Study: Releasing our first Adult Sweatshirts

    At the end of 2024, we tried something new. We ventured into the world of grown-up adventurewear with the release of our Adult All-Season Sweatshirt. In some ways, this felt...

    Case Study: Releasing our first Adult Sweatshirts

    At the end of 2024, we tried something new. We ventured into the world of grown-up adventurewear with the release of our Adult All-Season Sweatshirt. In some ways, this felt...

  • Looking ahead to 2025

    Looking ahead to 2025

    As we close the books on 2024, I’m excited to look to the year ahead, carrying last year’s learnings and reflections along with me.  Each year, I set goals, but...

    Looking ahead to 2025

    As we close the books on 2024, I’m excited to look to the year ahead, carrying last year’s learnings and reflections along with me.  Each year, I set goals, but...

  • Cheers to 2024! Reflections and learnings from the year

    Cheers to 2024! Reflections and learnings from ...

    According to many frameworks, goals shouldn’t be editable. Having consistent, unchanging targets keeps you honest and focused in your efforts. That said, for First Peak, 2024 was the year of...

    Cheers to 2024! Reflections and learnings from ...

    According to many frameworks, goals shouldn’t be editable. Having consistent, unchanging targets keeps you honest and focused in your efforts. That said, for First Peak, 2024 was the year of...

1 of 3